Sierra/Affinity, Incentive partner for pic

Sierra/Affinity and partner Incentive Shot Entertainment fund will finance and convey an untitled horror project from "The Demon Inside" filmmakers, with William Brent Bell pointing in the script he and Matthew Peterman written. The untitled pic will begin production in Romania in April, which is being produced by Steven Schneider ("Paranormal Activity"), Peterman and Morris Paulson, a producer on "The Demon Inside." Bell, Peterman, and Paulson will run the film through their production company Prototype and Sierra/Affinity will introduce the project to customers within the Berlin market later. Particulars they're under systems aside from design for filmmaking they brought to "The Demon Inside" will apply to another horror mythology. "The Demon Inside," released by Vital Insurge, stunned Hollywood by getting a dent weekend gross of $33.7 million that merely won the frame. Nick Meyer, Boss of Sierra/Affinity, mentioned, "From the very first day we have been huge fans from the filmmaking team and how they have produced a distinctive moviegoing understanding about 'The Demon Inside.' They're filmmakers everyone knows and trust and so they bring a geniune voice and magnificence to another project that will once again introduce audiences to another expectation from the products you can define just like a genre film." Sierra/Affinity and Incentive are became a member of on "Parker," starring Jason Statham and Jennifer Lopez and directed by Taylor Hackford in the script put together by John J. McLaughlin. Sierra/Affinity produced "Shark Evening" while Incentive also funded the arrival "Area 51" project written and directed by Oren Peli. Contact Dork McNary at dork.mcnary@variety.com